Tokyo Station’s Marunouchi building photographed in August 2019; neighbourhood context, not the exhibition venue or installation
Photo: Alexandr3126, August 11, 2019. Archive Marunouchi location image; not GOOD DESIGN Marunouchi or the exhibition. Display crop; image remains CC BY-SA 4.0. Image source ↗ · CC BY-SA 4.0

Regional making, presented in Tokyo

The Japan Institute of Design Promotion’s August 24 announcement brings together Hataorimachi no Hatajirushi from Yamanashi’s textile region, tamaki niime from Nishiwaki, and KASASAGI’s work with traditional craft regions. The programme treats making as an exchange with materials, tools, places and people. This note is based on the organiser’s announcement; it is not an exhibition visit or a claim that Chromatic participated.

Our studio take: give the story a useful job

A product label can explain what someone is holding without becoming a miniature essay. Start with the material, the maker and the information needed to use or care for the object. Put a longer account on an accompanying card or a linked page.

Be specific about what is known. A named workshop or a documented process is more useful than a broad claim about heritage or sustainability. Keep unsupported descriptions out of the artwork until the maker can substantiate them.

Match the printed piece to the object

Consider how a label or sleeve sits against the actual surface. Texture, reflection and contrast affect whether the information is readable and whether the printed piece complements the object. Test a full-size sample before approving the run.

A removable band, a small tag and a permanent label each create a different relationship with the product. Decide what needs to remain after purchase and what can be removed. That decision can simplify the layout and keep care information where the owner will find it.

Sources

Japan Institute of Design Promotion — Design of SANSUIGO 6: Crafting Futures ↗
Published August 24, 2026; checked October 10, 2026. Announced exhibition September 16–October 11, 2026. Japanese-language primary source; summary in English.